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Malcom Gladwell

malcom gladwell

surfing the web i came across this article by Malcom Gladwell, an author i recognized earlier, reading his book "Outliers".

THE GIFT OF DOUBT - Albert O. Hirschman and the power of failure

Creativity always comes as a surprise to us; therefore we can never count on it and we dare not believe in it until it has happened. In other words, we would not consciously engage upon tasks whose success clearly requires that creativity be forthcoming. Hence, the only way in which we can bring our creative resources fully into play is by misjudging the nature of the task, by presenting it to ourselves as more routine, simple, undemanding of genuine creativity than it will turn out to be.

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